“Why do we need organic farming? This feature addresses the growing interest in organic farming and its significance in today’s world. As more consumers pay attention to labels while shopping for fruits and vegetables, many are choosing products labeled as “”organic.”” But what does “”organic”” really mean, and why does it matter? The feature will explore the principles of organic farming—how it differs from conventional agriculture by avoiding synthetic chemicals, GMOs, and preservatives. It will also examine the benefits of organic farming for both the environment and consumers, highlighting the global shift towards organic practices, including in Jordan, where farms like Al-Mujib Organic Farm are leading the way”